January 18, 2016 - Monday's Kick

It's been awhile. Please pardon the silence as we've been busy with end of year campaigns for clients and the prepping for 1st quarter activities.

We'll keep today's post short (as the emphasis should be on celebrating this man), but stay tuned as we announce 2016 happenings in next week's Monday post.


October 26, 2015 - Monday's Kick

Today is National Mincemeat Day. Let's just get that out of the way.

We're sorry to have missed Monday's Kick last week - not that we suspect anyone actually reads these indulgent posts, but more because we enjoy putting them together. 

We've been drinking from the hose these days - and trust we're not the type to glorify busy. No matter, at the end of the day, we're blessed to do what we love.

This week is an exciting one for us as today we kick-off a major client engagement (with a fantastic new production partner based in San Francisco) that will extend into March of 2016. And then tomorrow we're off to celebrate our client Graphicacy's first information design contest. The open house reception starts at 6:00 PM at the beautiful WeWork/Wonderbread Factory in Shaw.

TOP LEFT-RIGHT: View from the Newseum, top floor; Painting of Teddy Roosevelt at Teddy Restaurant in Dupont Circle; Office of Maga Design; and, my two favorite work colleagues.


On Wednesday we're thrilled to attend the Ignatius Forum at the Washington National Cathedral featuring Christine Lagarde and Lawrence Summers

In addition, we'll be sure to celebrate this essential holiday come Wednesday somewhere, somehow. 

And then there is Saturday - the holiday I refuse to acknowledge (a long story that involves R2D2). 

Enough holidays for now, have a fantastic week ... it's time to  move on to Monday's Kick:






On Individuality - or Range As The New Hang Time

I keep a close eye on Droga5. They produce some of the most consistently innovative marketing campaigns around today. The latest for Under Armour is no exception. Entitled "Flash" it features Steph Curry and Jamie Fox. 

When I played little league basketball, I was scrawny and slow. I excelled in several sports and basketball was not one of them. Even though I was a mediocre player, in my head I was convinced I was Kareem Adbul Jabbar. The reason is that Jabbar mastered the one shot that I figured if I could master, I would be able to compete with the other girls who were much bigger and faster. 

I spent weekends, weeknights, early mornings practicing my version of the skyhook. The difference between myself and Jabbar is that Jabbar mastered the skyhook as a center - in my 10 year old head I was going to master the skyhook as a point guard. 

The first time I threw up a skyhook in a game (from the 3 point line), I felt venomous steam rising from my mother's head as she watched with pure disdain (my parents do not tolerate anything that resembles "showing off").

It was a long ride home that night.

I finally convinced them it was out of necessity and not ego. They acquiesced and off I went chucking skyhooks from center court. It became quite a spectacle - partly because I could actually make them, and partly because my shorts would drop every time I did it (I would learn to use the other hand to hold them up). 

I heard it all - "you can't do that", "who do you think you are?", "that's not real basketball", "play like you are suppose to play". Some people loved it, others hated it - but it didn't matter because it was never about them.

I still practice the shot at my local track/basketball court. 

My point: individuality is always in style - even when people don't vibe with it (especially when people don't vibe with it).

Future Classic: Ikiré Jones & The Role of Story In Fashion

From the Ikiré Jones website:

"The things that we make may not be widely accepted as beautiful to everyone, but they will be fiercely embraced as beautiful by a special few. It is for people like you that we work so hard. It is because of dreams like yours, and ours, that we have chosen to brave this path.  It is because we know that someone has to make things better, and that it might as well be us."

Here at AEY Consulting we have not found another brand that embraces that ethos of TXTR quite like Ikiré Jones, a Philadelphia-based menswear brand dedicated to making carefully tailored West African-inspired clothing with a focus on storytelling and political context. 

Ikiré Jones is the endeavor of designer/afrobeat musician/attorney Walé Oyéjidé, and musician/bespoke tailor Sam Hubler -  "two artists with a zeal for creating beautiful things that sit to the left of what has been resignedly accepted as the status quo".

In addition to a bold, stunning approach to menswear, Ikiré Jones understands the role of story in their work. From the Ikiré Jones site: "there is magic in the idea that every item we produce means something; and more importantly, means something different to different people. We strive to give each piece an identity and history of its own. It is our hope that these small pieces of (often-invented) history will give the wearer a story to tell, a place to visit, and a new memory to create."

“[Our clothing line] pays homage to African children all over the world whose lives were tragically shortened by domestic terrorism, disease and by the perils of migration,” the brand’s Nigerian-born creative director Walé Oyéjidé explains. The designer added that the collection’s array of Renaissance-era tapestry-styled silk scarves featuring people of color intends to offer social commentary on Western perceptions of Africa.

October 12, 2015 - Monday's Kick

If anyone is looking for an exercise in humility and hard work (outside of just living life), look no further than entrepreneurship.

If you're a passionate person, and feel numbed by the constraints of 9-5, there are few greater challenges than waking up each day knowing that what you do each day makes/breaks your professional (and personal) reality. 

I did this once before. I worked 80 hr weeks for two years straight. On the verge of burnout I finally took a vacation (three weeks of surfing here). When I returned back to the states, I realized I was done. I had gone too hard for too long and my energy for what I was doing was officially depleted.

Passionate people always want the mountains and so it is no surprise that they burn out in the quest. As my mother once said: "You can't suck the marrow out of the bone every damn day".

My challenge was never the mountains - it has always been the peebles. When you are not minding the peebles you self-destruct.

This week we focus on the peebles - the small, mundane tasks and the necessary stepping stones to long term, sustainable achievement.

Because we're going to get it right this time.



Monday's Kick is kicking it a tad different today.  

Today's feature focuses on our favorite videos from NOWNESS, a site I spend a lot of time with for creative inspiration (as I don't watch TV, my time gets focused here).